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21/12/2016
IFP Course 2016 was a milestone in Brazil Sensory Evolution


At the end of August 2016 there was the biggest event of the year in the sensory area in Brazil, sponsored by About Solution, Cargill and Symrise. The coming of the IFP - The Institute for Perception to teach their courses in Brazil was a super special time for the integration and development of Brazilian professionals and also a great honor to share experiences with researchers so respected in the world.
There were four days of intense learning.
The first course - Internal Sensory Testing: Tetrad Test, Power, and Consumer Relevance - showed what only Thursthonian Modeling explains and what other models don't explain.
The second course - Drivers of Liking - demonstrated the application of the LSA - Landscape Segmentation Analysis - a revolutionary tool for understanding the relationship of sensory attributes with liking.
We greatly thank to Dr. Benoît Rousseau and Dr. William Russ to share the results of their research with us.



 

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silvia@aboutsolution.com.br - + 55 41 8898-5908

rui@aboutsolution.com.br - +55 43 9929-9229

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